Monday, March 31, 2014

La Perla Lingerie Winter 2014 Collection

The lovers of unique and luxurious lingerie already know La Perla brand that every time offers new line of stunning lingerie pieces. For coming winter La Perla represented brand new collection of sexy lingerie.

The philosophy of winter collection is sexuality and woman’s body. Styles are bold and dramatic. I should admit that I have never seen such lingerie and I almost fainted when I saw those pieces. I am totally sure that you are addicted to lingerie just like me and you will simply loose your breath.The main idea of Italian brand was to create line of sexy lingerie that included really effective pieces with details that would never be repeated. From color palette to textures and fabrics everything screams for sexuality. 

Besides of sexy bras and bottoms La Perla winter 2014 lingerie collection includes several pieces of sexy camisoles and corsets. The one that I liked most was red camisole with black lace details. This is actually one of several examples that are not transparent. Almost all combos are transparent with expensive lace.Bras are quite bold and dramatic; they are perfectly suitable for special occasions (if you know what I mean).

La Perla 2014 winter collection is epic not only with those ultra-hot lingerie pieces but also with models, their makeup, hairstyles, poses and interior.

Friday, March 28, 2014

Dita Von Teese’s New Lingerie Line is Affordable ’50s Glamour

If we could channel any woman in the boudoir, it would be Dita Von Teese. Even when she’s just in her underthings, she epitomizes grace and glamour, while still being mercilessly sexy. The burlesque star has just unveiled her latest lingerie collection, a modern reincarnation of styles from the 1950′s, and it has us considering investing in vintage-inspired undergarments more than ever before.

As tends to be the case with dedicates, the beauty is in the details, from the flawless lace and trims, to the fishnets. Dita describes the designs as”accessible glamour,” with prices running from $40 for a lacey thong to $300 for a bodycon slip dress. The line includes corsets, torsolettes, chemises, balconette bras, garters, suspenders, and all that jazz.

It’s taken us too long to take the plunge into neo-vintage sexy lingerie thanks to the convenience of fast fashion. $18 for a bra and panty set? Don’t mind if we do — although we probably should. These pieces often begin to unravel at their first wear, and far too often walk a fine line between alluring and trashy, but it’s hard to argue with the wallet-friendly economics. This is why Dita’s eponymous collection has piqued our interest, the prices are within reach, and it was made at the hands of our favorite modern day pin-up goddess. A no-brainer, indeed.

The collection just launched on Bloomingdales.com and will roll out at Bloomingdales’ brick and mortar locations on March 15th.


The Revolution Will Not Be Screen-Printed on a Thong

On the heels of Jezebel’s splashy hunt for unretouched photos from Lena Dunham’s Vogue photo shoot — and coinciding with the tenth anniversary of Dove’s “Real Beauty” ad campaign — American Eagle underwear line Aerie unveiled “Aerie Real,” an ad campaign featuring unretouched photos and “no supermodels.” Hailed as “revolutionary,” the ads announce, “The girl in this photo has not been retouched. The real you is sexy.” With colorful undergarments marketed at women ages 15 to 21, Aerie seems to be casting itself as the anti-Victoria’s Secret— the Jezebel to Victoria’s Vogue.

Promoting body acceptance is, at this point, a tried-and-true genre of advertising, but “real woman” ads nevertheless send me into a self-doubting spiral every time I see them. Stage One, playing into their hands: Real bodies! So beautiful! Stage Two, eye-rolling: Why do I need a sexy lingerie corporation to affirm the “real me”? Am I supposed to be weeping for joy right now, like all these women who didn’t know they were beautiful until a soap brand (phonily) told them so? Stage Three, backlash-to-the-backlash: But attainable beauty standards are better than unattainable ones, right? If feminist messages sell mall merchandise, that means we’re winning. Stage Four, eyes rolling all the way around: Even if it’s pro-woman, it’s still patronizing.

Aerie, Dove, and their ilk are still catering to female insecurity; they’re just doing it in a feel-good way instead of an anxiety-inducing one. Like all “lifestyle brands,” they’re still in the business of selling women better versions of themselves; in this case, they're just presenting a slightly more modern ideal than Victoria’s Secret. The “real” you is confidently sexy, even in her undies with the lights on. She’s bigger than a size two, but has no cellulite whatsoever. When she gains weight, her shape maintains an optimal waist-hip ratio. Her skin is "flawless" and she has no blemishes — probably because she’s a professional model. Amber Tolliver, the plus-size star of one of Aerie’s ads, was discovered at age 15 at an open call for Ford Models.

Wednesday, March 26, 2014

Lorna Drew Wins Prima Baby’s Gold Award for Maternity Lingerie

The Prima Baby Awards named Lorna Drew as the winner of their Gold Award for best maternity lingerie for 2014. Highly regarded within the industry, The Prima Baby Awards – judged by a team of both parenting experts and real-life mums and dads – are designed to identify and reward the very best products on the market for parents and parents-to-be today.

Lorna Drew submitted her hugely popular Alexa design, in both the ice blue and bold animal print colourways, which was tested from a practical and personal perspective.

The luxurious silky soft satin Alexa bra/brief set is perfect for pre and post pregnancy. The bra provides a flattering shape and lift whist the Brazilian cut briefs add a fashion edge. Smooth elastic strapping frames the bust whilst gold adjusters add a finishing touch. All Lorna Drew bras are 100% cotton, for added comfort.

Every Lorna Drew bra/brief set has a lower neckline, slimmer straps and briefs that fit discreetly under the bump, for a flattering and highly fashion focussed look. Each bra features a unique clasp which allows it to be adjusted over three cup sizes for a truly comfortable fit.

Commenting on the award, Lorna Drew said, “I’m delighted that Lorna Drew Nursing Lingerie has been highlighted by Practical Parenting and Prima Baby & Pregnancy Magazines as the best Sexy Lingerie on the market. Producing the very best maternity and nursing Lingerie for mothers is what drives our brand, and this is an achievement we are very proud off. Yet we don’t plan on resting, with new and exciting lingerie developments due to launch for AW2015 we are looking to develop and build our brand portfolio.”

Tuesday, March 25, 2014

Candice Swanepoel Sensual in New Nearly Bare Ads

Candice Swanepoel, who has to be one of the most photographed models in the world, takes on another campaign for Brazilian denim brand Forum. It’s not hard to see why she’s in such demand. She oozes smoldering sexuality. 

While the 25-year-old model may be best known for her work with Victoria’s Secret, she’s appeared in dozens of campaign over the past decade.Spotted at 15 while shopping at a flea market in her native South Africa, Candice has the perfect proportions for both runway work and swimsuit and sexy lingerie modeling. She’s a shapely five-feet, nine-inches tall and weighs in at around 120 pounds.She’s walked runways for Tommy Hilfiger, Dolce and Gabbana, Michael Kors, Donna Karan, Giambattista Valli, Jason Wu, Prabal Gurung, Rag & Bone, Oscar de la Renta, Fendi, Chanel, Elie Saab and a slew of other designers.Her editorial work is just as extensive. She’s covered eight international editions of Vogue magazine and four international editions of Elle.

One look at her work for Forum an it’s easy to see why. She poses for photographer Zee Nunes in a series of stunning images for the brand’s winter 2014 campaign. Jonatan Frenk is the lucky male model at her side.Candice models form-fitting jeans, velvet, tweed and fur coats, leather jackets and, well, not much else on underneath. Check out her photos and be sure to follow TheImproper on Twitter for the latest fashion trends.

Monday, March 24, 2014

Something Sexy | Agent Provocateur Spring/Summer 2014 “SoireĆ©” Demi-Couture Lingerie Collection

Clothing changes from season to season. From bottoms to jackets to t-shirts, each season has its own clothing options. It is necessary to keep what goes under the clothing fresh too. The Agent Provocateur spring/summer 2014 collection is the perfect lingerie assortment to have a sexy summer.

This collection is heavily inspired by 1950’s sexy. The 50′s spawned a whole new sex appeal and it is evident in this collection. The undergarments show off simple and classy styles with a bit of flair to it. The collection is chock full of sexy styles that are accented by tassels, crystals, and feathers. This demi-couture lingerie collection with hand-sewn bead embellishments and fine silvery threads. The lace detail is eye-catching and intricate. These designs give sexy lingerie a respectable but very sexy appeal. Check out some of the pieces of the “SoireĆ©” collection below. The collection is available via the Agent Provocateur online store.